...our new commercial sales & marketing manager m/f/d
b e a b l e t o
revolutionizing the way we dance.
we are a young company creating a new art of movement. Design and Research together with high level athletes leads to the developement of a new pointe shoe for
classical ballet and contemporary. We want to enable dancers to make a difference in their performance, live and world. Through our patented concept and technology we
create new possibilities of movement and individual artistic expression.
T H I N K LIKE A DANCER
“the agile executive : core strength and stability in the midst of rapid and sometimes extreme movements; the ability to change focus quickly and having confidence you’re moving in the right direction; flexibility and range of motion in order to know when to step out of a space or forge ahead; and a clear sense of here you want to go, staying one beat ahead of the music.”
AS COMMERCIAL SALES & MARKETING MANAGER m I f I d
you will be actively leading and developing the ACT’BLE’s sales and marketing masterplan incl. on-/offline distribution and media channel activation.
RESPONSIBILITIES I
S A L E S
Plan, setup, steer and optimize the commercial 360 degree go-to-market process
Build a cohesive online & offline distribution model and roll-out plan
Be in charge of strategically developing our market in selected growth segments with a strong focus on analyzing the market and competitive landscape, deriving action plans and implementing them in order to drive profitable growth and extend our market coverage
Find, analyze and onboard strategic key accounts and build a strong commercial network to develop future business opportunities and co-operation models
M A R K E T I N G
Develop, define, implement and execute commercial media & lead strategies to future optimize target KPI’s and negotiate beneficial deals with direct partners and/or agencies
be responsible for the performance and scaling of paid search (SEO / SEA, display, YouTube etc.) and paid social (LinkedIn, Facebook & Instagram etc.)
You drive the optimization of your KPIs such as CPL, CPC and CTR always with an eye on your ROI, ROAS
You are responsible for the conversion optimization of the website and monetize our traffic through A / B testing and growth hacks
You lead cross-team projects with Sales, Operations and Product in order to open up new lead opportunities
You analyze internal and external data sources in order to identify relevant touchpoints for hyper-personalized campaigns, e.g. through account-based marketing initiatives
REQUIREMENTS
You already have some experience in sales, (performance) marketing, economics, business or similar fields
Strong communication skills in order to present analytical findings and convincingly negotiate with internal & external partners
Quick thinking, personal initiative, and an autonomous, entrepreneurial working style
Affinity for data driven decision-making paired with a hands-on and goal-oriented mentality, who enjoys working in a team
You are very tech-savvy and solve problems with your entrepreneurial spirit
Creativity - you can empathize with customers and creatives (a must in terms of content, a plus in terms of design)
First experience with BI and analytics tools (e.g. Google Analytics, Google Tag Manager and Tableau)
You have a good understanding of all aspects of customer / product lifecycle management
You also have excellent verbal and written skills in German and English
BENEFITS
Grow and be the creater of a revolution
Responsibility
Flexible working times
Fresh fruits + drinks everywhere
Modern studio in the city center of Karlsruhe
Agile work environment and cross-functional teams
when you want to be
our go-to partner for sales and marketing in our team and play an active role on future development, we cannot wait to receive your application.
Surprise us!
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